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SBM can help sponsors' activate successful retailer leverage programs
typical Retailer leverage race weekend

Sponsors' retail sales team will leverage advertising space on race
car for enhanced shelve space in that retailers store, includes:


  • Advertising space on the race car, team suits and transporters
  • Show car appearances at their local retail stores
  • VIP pit passes for guest of retailer
  • Hospitality tent hosting guest, contest winners, etc from retailer